The Value of Having a Freemium
There are many ways to introduce and market new products and services – offering a free trial, a discounted trial period, money back guarantees, no contract/cancel anytime policies – [...]
What Is Digital Marketing?
Over the past year, we saw just how important having a digital marketing plan was. For some businesses and organizations, it was a step into uncharted territory – meetings via Zoom, people [...]
Why You Need a Referral Program Marketing Strategy (and How To Create One)
If you’re like most businesses, most of your new business doesn’t come from online ads. It doesn’t come from radio or television ads either. According to the NY Times, 65% of [...]
NONPROFIT: How To Create & Execute a Successful Fundraiser
For many nonprofits, fundraising is the name of the game – finding donors, soliciting donations, educating members and donors about initiatives and so on. And, while fundraising may be an [...]
Stephanie Chabot
Stephanie Chabot is the founder of Chabot Creative, a copywriting and content marketing company. Her specialties are website copywriting, blogging, and email marketing. She is passionate about [...]
The Secret to Landing (and Keeping) New Customers
Finding customers, as well as keeping them, in this day and age is challenging: everyone is barraged with marketing and sales emails in their inbox, telemarketing has gotten out of hand and [...]
By jbrown
In Email Marketing, landing pages, MailChimp, Marketing Automation, Multichannel Marketing, Nonprofits, Social Media, Target Audience
Posted DPi Campaign Pro Lite – Integrated Multichannel Digital Marketing
WHAT IS DPI CAMPAIGN PRO? Back in July we introduced our new digital marketing program, DPi Campaign Pro Lite, for small businesses and nonprofits – but what exactly is DPi Campaign Pro [...]
