SEO

These days, everyone wants to rank higher than their competitor in the SERP (search engine results pages) – and why wouldn’t you? The average click through rate (CTR) of the #1 result [...]

For the first episode of The Design Hustle Show, hosted by myself, Jeff Brown, I sat down with my friend and colleague, Mike Conley, a digital marketing specialist, who has worked in the apparel, [...]

There are a bunch of factors that go into ranking your website in the search engines – keywords, metadata, content and site taxonomy, or site structure. While the other factors are very [...]

What’s the one thing that all websites have that could make them a target for scammers and phishers? Website reputation. What is website reputation? Website reputation is much like that of [...]

Yeah, I said it. Digital B2B advertising, specifically Google Adwords, Twitter for Business ads, Facebook ads – they all provide some type of ROI… I’m just not sure what yet. [...]

When you think about who your users are – your visitors – to your website, you probably have an idea of who your ideal customer is – what they look like, their lifestyle, the [...]

Google Analytics is the premier (and most widely used) tool available today for website analytics. It has a boatload of functions and features to help you really understand your visitors and [...]

If you’re like me, you’re probably happy that 2016 is on it’s way out. On to a clean slate – a fresh start – a chance to start off again on the right foot, or the [...]

Search Engine Optimization (SEO) is and should be a large part of your marketing efforts and should be an ongoing process. Keywords and SEO tools should be checked and re-evaluated regularly to [...]

Your website is your business’ pride and joy and it’s important that it looks good and gets seen by the right people. Now, you’ve probably heard that search engine optimization (SEO) is all about [...]